The history of phoenix bicycle was trace back to QING Dynasty. In 1897,Phoenix grew out of Chinese first bicycle manufacturer “TONGCHANG CHEHANG”.
On Jan 1th,1959, we registered PHOENIX brand, then soon became one of the most biggest and famous brand in China.
Since 1960s, we began export bicycles. In South-east Asia, Africa, the Middle and Near East etc, Phoenix is wildly known since then. In 1980, Phoenix began export the first bicycle to European, it is also the first made-in-China bicycle sold in EU.
In 2010,Phoenix made a system reform from a state-owned enterprise to a joint venture enterprise as Non-goerment capatials was introduced into. Now we have formed three production bases in Shanghai, Jiangsu and Tianjin.
In 2013, Phoenix put forward the delvelopment strategy of "The Choice for New Generation", create "Leisure, Health, Fashion" as the core concept, We actively promote Phoenix new culture,connotation in new times.